Project: Rebranding Exercise
Client: Practice Brief
Time Frame: Two days
I’ve always had an interest in branding and packaging and love a product with good shelf presence! In order to continue to improve my skills and generate new ideas I like to engage in practice briefs. These give me the chance to experiment and improve by focusing on areas of interest/ improvement.
This practice brief was to redesign an everyday supermarket product’s packaging. I opted to redesign a 500ml orange juice carton. To complete the project, I primarily used Adobe Illustrator and Adobe Dimension.